Welcome to Vision & Impact, a podcast hosted by Sharissa Olivas, Founder of White Wolf Marketing, where we sit down with founders and industry leaders reshaping the future of health and human potential.
In this episode, Sharissa is joined by Yaara Nussinovitch, Co-Founder of Maitri — an app born from a deeply personal experience that is changing the way people navigating a health crisis ask for and receive support from their community.
Yaara shares how a co-founder’s cancer diagnosis at 27 sparked an idea that became a mission — and how she went from trying to connect a friend with the right technical talent to becoming the business brain behind one of the most human-centered health apps being built today.
She also breaks down:
- Why asking for help is often the hardest part of the healing process
- How Maitri turns a support system into something organized, real, and actionable
- The co-founder dynamic that made the business possible
- Why technology should humanize care — not replace it
- How meditation and slowing down became part of the Maitri philosophy
- Where the app is headed next and the communities they’re building toward
This conversation is a reminder that health isn’t just about medicine — it’s about community, kindness, and connection.
If you or someone you love is navigating a hard chapter, this episode is for you.
🌐 Learn more: whitewolfmarketing.com
📍 Follow us on Instagram: @wwolfmarketing
🔔 Subscribe for more conversations with innovators and founders
🌐 Learn more about Maitri: maitrihelp.com
📲 Follow Maitri on Instagram: @maitrihelp