AI-Enhanced Marketing Leadership
Fractional CMO Services
You need a Chief Marketing Officer’s vision and strategic direction. You don’t need the $200K salary and benefits. White Wolf’s Fractional CMO service delivers executive-level marketing leadership for 10-20 hours per week, backed by a full-service agency with in-house production, AI automation, and proven execution capability. You get a senior strategist who doesn’t just hand off a plan — they lead your marketing team and drive results.
What Is A Fractional CMO?
A Fractional CMO is an experienced Chief Marketing Officer who works part-time, typically 10-20 hours per week, at a fraction of what a full-time CMO costs. Instead of paying $150,000-$250,000 annually in salary, benefits, and overhead, you gain access to senior-level marketing leadership for $10,000-$30,000 per month.
The model has exploded in popularity because it solves a real problem. Small and mid-market companies generate enough revenue and complexity to demand sophisticated strategy, but their revenue doesn’t yet support a full-time CMO hire. A Fractional CMO handles strategy, team leadership, budget oversight, performance reporting, and vendor management. They work directly with your executive team and ensure marketing aligns with business objectives.
What Makes Our Fractional CMO Different
Most fractional CMOs operate as independent contractors. They develop your strategy, maybe review your team’s work, and hand off a roadmap. You’re responsible for execution.
White Wolf’s Fractional CMO is backed by an entire full-service agency. That changes everything.
When your CMO identifies a need for video content, paid advertising optimization, or landing page redesign, that work doesn’t get outsourced. It gets handled by White Wolf’s in-house teams. Strategic decisions translate into immediate action, not three weeks of RFPs.
We’ve built AI automation into the strategy process itself — deeper customer insights, faster competitive analysis, smarter budget allocation, and data-driven decision-making at every stage.
You get one point of contact accountable for strategy AND execution. No finger-pointing between your CMO and an outside agency. White Wolf owns the outcomes.
What's Included
- Marketing strategy development and 12-month roadmap with quarterly milestones and KPIs
- Team leadership and mentorship (10-20 hours/week)
- AI tool selection and implementation oversight
- Campaign planning and performance optimization
- Budget management and ROI reporting
- Vendor and agency coordination
- Board/investor-ready marketing reporting
- Quarterly strategy reviews and pivots
Our Engagement Process
Frequently Asked Questions
How much does a fractional CMO cost?
$10,000–$30,000/month depending on scope, hours, and industry. Covers CMO leadership plus White Wolf’s execution resources.
How many hours per week?
Most engagements are 10–20 hours. Can be structured as set days or flexible availability. We ramp up during critical periods.
How is this different from hiring an agency?
An agency executes and reports. A Fractional CMO leads, owns strategy, mentors your team, and holds everyone accountable. You get executive leadership AND full-service execution under one roof.
Can a fractional CMO work with my existing team?
Absolutely. Your CMO integrates with and manages your existing marketing team, contractors, and vendor relationships.
How long is a typical engagement?
Most start as 12-month engagements. Some scale down as your team matures. Others expand. Contracts are flexible.
What industries do you specialize in?
B2B SaaS, professional services, healthcare tech, manufacturing, real estate, e-commerce, and consumer brands. Our framework adapts to any industry.
Do you replace our current marketing efforts?
No. Your CMO works with what you have and improves it. The goal is to create a cohesive, strategic marketing organization.
How quickly can we expect results?
Strategic clarity in 30 days. Early wins in 60 days. Revenue impact in 90–180 days. We’re honest about timelines.
Free Strategy Call
Ready for executive marketing leadership without the overhead?
30 minutes with our team. We’ll review your current marketing, identify where a Fractional CMO would move the needle, and map out what an engagement could look like. No pitch deck, no commitment.